Markets for Poor Archive
National Honours Award: Marketing Perspective to Reverse Declining Value
The national honours award recently conferred on 155 Nigerians attracted a lot of criticisms which clearly portray a decline in the value Nigerians attach to it. In line with marketing efforts, as applicable to rekindling attention towards
Time for Nigeria’s Private Sector to Get into BoP (4)
Question: Going by the well known predicaments of the private sector in Nigeria, in line with your propagation thus far [about Bottom of the pyramid (BoP), markets for poor or inclusive market], is it not time for
Time for Nigeria’s Private Sector to Get into BoP (3)
Question: Going by the well known predicaments of the private sector in Nigeria, in line with your propagation thus far [about Bottom of the pyramid (BoP), markets for poor or inclusive market], is it not time for
Time for Nigeria’s Private Sector to Get into BoP (2)
Question: Going by the well known predicaments of the private sector in Nigeria, in line with your propagation thus far [about Bottom of the pyramid (BoP), markets for poor or inclusive market], is it not time for
Time for Nigeria’s Private Sector to Get into BOP
Question: Going by the well known predicaments of the private sector in Nigeria, in line with your propagation thus far (about Bottom of the pyramid or BoP, markets for poor or inclusive market), is it not time
Any Nigeria’s Self-Exclusion from Inclusive Markets?
Question: I now realize that your elucidation about issues on bottom of the pyramid (BoP), markets for poor, are encapsulated in UNDP’s coined concept – Inclusive Markets. I am wondering where Nigeria fits into this wonderful concept
Changing Lives through Products in New Markets for Poor
Question: Still on Bottom (or Base) of the pyramid marketing, are products in this regard different from those we all know about? Are they specifically fashioned for this new market, to change the lives of the poor?
Poverty Alleviation as a Business
Question: Having gone through many of your articles, in the newspapers and online, on this new concept of BoP marketing and markets for poor, can I therefore assume that BoP is poverty alleviation as a business, with
- 1
- 2